How I Target BUYERS With Facebook Ads (Audience Insights Tutorial)



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ABOUT THIS VIDEO
Today I show you how I target buyers on facebook using audience insights to pick interests.

🎥 *WITH PROOF* Facebook Ads Results

🎥Product Research Videos

🎥 Facebook Ads For Beginners

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DISCLAIMER: Any information or advice I give is purely based on my own experience and research. There is no guarantee as there are many variables that will impact your success. Everything stated should be taken as opinion.

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  • Thanks for watching everyone! I hope you enjoyed the video! If we can get this video to 20 likes that would be awesome! 🙂
    For more videos on Facebook Ads click here 👉 https://www.youtube.com/playlist?list=PLKjcEYwClisAbOg5TzLpARxnFcbqSiYDe

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    📚 FREE EBOOKS!
    Top 10 FB Ad Scaling Techniques: https://goo.gl/f9NiNw
    Top 10 Shopify Store Tips: https://goo.gl/jtqrdy
    Top 5 Dropshipping Product Ideas: https://goo.gl/9kbqy3
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    Jack Kitchener March 29, 2020 4:17 am Reply
  • What if your niche is too small or it doesn't follow your safe advice? I'm an indie game developer whose marketing is towards lets players or gamers but under audience insights, the affinity score is difficult to obtain over 1k while getting a large scale audience. (EX: affinity less than 1k but 1-5m audience or affinity is 1k+ (Or only one affinity is 1k+) but not a lot of the same niche subject and low mass audience. Roughly less than 50k) Some interest that are big in this industry aren't even shown in facebook like Doki Doki literature club. Any advice for other people going through a small niche?

    Yobob March 29, 2020 4:17 am Reply
  • Very helpful. Very clear. Thank you.

    Tom Shoemaker March 29, 2020 4:17 am Reply
  • I have accumulated some SERIOUS youtube hours watching your videos. Another great video with lots of useful information. You were the reason I decided to take the plunge and start my own store.

    Gee_Grover March 29, 2020 4:17 am Reply
  • Very valuable info thanks for sharing

    Vealta Marketing March 29, 2020 4:17 am Reply
  • Jack, thanks mate. Been following you for a few months now, learnt so much. Thanks again for educating us and your hard work creating these vids.

    Wayne B March 29, 2020 4:17 am Reply
  • Hi Jack, Great Video. I have found some great high affinity options on the list but if i try to type them into interest there is nothing there. e.g….i'm targeting long distance runners using Paula Radcliffe as my anchor to find other high performing affinities. I found "Liverpool to Manchester Ultra" which has affinity of over 20000 but when I put it into Interests it doesn't show up. Why is this?

    anthony mederick March 29, 2020 4:17 am Reply
  • you gave nothing man 🙁

    Erdem Oguz March 29, 2020 4:17 am Reply
  • How would you say to go about targeting general, problem-solving products? ie bathroom related products for example, rather than niche, passion products?

    Nick Williams March 29, 2020 4:17 am Reply
  • Hi Jack, Could you please send me a copy of this, please? many thanks

    SociableSam March 29, 2020 4:17 am Reply
  • great content Jack. Very useful

    grichebk March 29, 2020 4:17 am Reply
  • Very interesting method for using audience insights

    Robert Williams March 29, 2020 4:17 am Reply
  • i think you did a great a job im just still having hard time figuring it out..im looking to do a print on demand tee so my niche is clothing or more specific..womens clothing? or is the niche just tshirts..is it printed tshirts? im so confused smh i really want this to work for me but just dont think im ready

    Reb MCMG March 29, 2020 4:17 am Reply
  • Great Informations 👌 Thank you
    can i put one type of interests together in one adset ?
    for example: Celebs/Figures (Sergio Garcia,Michael Breed …) in one adset

    Ayoub Essaadi March 29, 2020 4:17 am Reply
  • What ideas that you would recommend to sell backpacks?

    ahmed agwa March 29, 2020 4:17 am Reply
  • this is gold value, thanks

    Nilo Moriconi March 29, 2020 4:17 am Reply
  • Great Content. Thanks for sharing.
    I have a question although. If I want to sell phone cases for iphone then which pages should I target?

    Samiul Hasan March 29, 2020 4:17 am Reply
  • Excellent video!!!

    I've been watching and looking for a while, over time, with audience research and creating my customer profile/avatar/perfect client, and I had started to find some few and far good videos on YouTube. After doing a search I found this video, and thanks to your video, I now have a descent grasp on getting started and going PROPERLY with these important pieces.

    Thank you Jack for your effort and time and defining explanation!

    Chris Lee March 29, 2020 4:17 am Reply
  • Thanks bro good content can I have a copy

    Alfa Queen March 29, 2020 4:17 am Reply
  • Good video. very insightful! Thanks!

    Mark Johnson March 29, 2020 4:17 am Reply
  • Very good content, thanks a lot for sharing, Liked

    Mmadu Creations March 29, 2020 4:17 am Reply
  • can you make a audience for me and my business?

    Vleporama vinyl car decals and 3d prints March 29, 2020 4:17 am Reply
  • Interesting perspective👍 And just curious, what kinda camera you using?

    bees knees March 29, 2020 4:17 am Reply
  • Hi Jack,

    Very informative video. Can you please give some starting points interests for Online Surveys/Opinion niche.

    Thanks in advance!

    Riz Abbasi March 29, 2020 4:17 am Reply
  • Thanks for posting this. I like your slow and calm style, easy to follow information. I subscribed today. I've been doing Shopify for two years off and on and have never sold more than a few products mainly because I didn't understand FB.

    Jay Speakman March 29, 2020 4:17 am Reply
  • Great quality content! Liked and Subscribed. Thanks!

    Umair Sheikh March 29, 2020 4:17 am Reply
  • Thank you for the straight to the point info…

    Westley Huang March 29, 2020 4:17 am Reply
  • Hi Jack. I have a question. After you make this list what do you do?
    1. Do you make groups of interests and then show them an ad to each group of interests? (for example: you make one ad for all the celebrities, then other ad for the group of magazines, and you do the same for the other 4 groups… having as a result 6 ads, each one targeting an interest group)….
    .
    OR
    .
    2. Do you use each individual interest for an individual ad ? (for example; one ad for Sergio Garcia *only*, the other ad for michael breed *only*… and so on… ?

    Herbert Aguilar March 29, 2020 4:17 am Reply
  • Jack I dropship only in the Netherlands which is a pretty small country, when I try to laser Target my audience, I get super small audiences would you suggest me to stay a bit more generic with the targeting and getting bigger audiences?

    Mirko Grasso March 29, 2020 4:17 am Reply
  • Do you offer any kind of mentouring?

    105 Movement March 29, 2020 4:17 am Reply
  • Super helpful Jack and very thoughtful analysis. Thanks

    Dylan Buckle March 29, 2020 4:17 am Reply
  • Hi Jack – Love your videos. Full of info. Question:- and I'm sorry if you've covered this in another video and I've missed it, but is there a product purchase price you work within? i.e do you look for products that cost around $6, so you can sell at say $20? Or around $10 so you can sell at $30? Many thanks

    Richard March 29, 2020 4:17 am Reply
  • if your affinity score is for say, 4 thousand but the audience reach is at 150-200K Is that still a good interest to target?

    Aidan Mulligan March 29, 2020 4:17 am Reply
  • Great content as always Jack!

    Ephrem Neway March 29, 2020 4:17 am Reply
  • RIP Seve Ballesteros! ☝️ Nice techniques Jack, I like it.

    Elliott Prendy March 29, 2020 4:17 am Reply
  • manual bidding…ever use it? nick biedermann is explaining it quite well although he repeats himself alot 😅

    Bean Coffee March 29, 2020 4:17 am Reply
  • Your voice is so gentle & soft that I try not to fall asleep while watching your video, since i do not want to miss a single thing from your contents..

    Alec K March 29, 2020 4:17 am Reply
  • Hey jack, what kind of celebs and activities can i search for if i'm in the pets niche? 😂

    Ezequiel Torres March 29, 2020 4:17 am Reply
  • i didn't know about the affinity being 1000x so is that across the board? from dog poducts to golf? …how did you come up with 1000x being the standard for affinity for page likes?

    Bean Coffee March 29, 2020 4:17 am Reply
  • Hey Jack, I’ve never seen this kind of use for Audience Insights, which is pretty cool. Just curious how you’d go about doing some targetting research for more general products such as backpacks or phone cases?

    Amiel Trinidad March 29, 2020 4:17 am Reply
  • Killer video! Audience insights is a WAY underutilized tool!

    Braden Wuerch March 29, 2020 4:17 am Reply
  • Hey Jack , Thanks more good stuff as always, Have you ever used Clickfunnels instead of Shopify to sell a product, is this a better strategy if selling only 1 product rather than making a whole store around it?

    Steve D March 29, 2020 4:17 am Reply
  • Thank you Jack, this is amazing! All this information is so precious! You are definitely my Guru!

    Mirko Peeraphat March 29, 2020 4:17 am Reply
  • boys, these are my brother who helps me with Facebook ads, that I made $ 200 a day, is brilliant to me as a beginner

    WrzzerMx March 29, 2020 4:17 am Reply

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